
Selva - Woocommerce Online Store with Custom Graphics

Client
Selva is a Polish clothing brand whose mission is to merge fashion with the founder’s passions – travel and photography. Selva products reflect a unique style and high quality, prompting the company to create a modern e-commerce platform that allows for an extraordinary presentation of its offerings and reaching a broader customer base.
Challenges in creating the online store:
Jelly Solutions faced several key challenges during the creation of the online store for the Selva brand:
Professional product presentation
The goal was to create a store that captures the unique character of the brand. The client expected that the graphic design and UX/UI would be fully consistent with the founder's passions, combining fashion, travel, and photography into one aesthetic whole.
Accessibility on various devices
The site had to operate smoothly across all popular screen resolutions, browsers, and operating systems.
SEO optimization
An important objective was to develop the site in accordance with SEO guidelines to increase the store's visibility on internet search engines.
Simple online store management
The platform needed to be user-friendly, allowing the Selva team to manage the content and products independently without the need for additional specialists.
Functional product listing
Another challenge was designing a product listing system that allows browsing different color versions and purchasing without navigating to separate product pages.
Collaboration process:
The collaboration between Jelly Solutions and the Selva brand was smooth and fully partnership-oriented. Jelly Solutions engaged in the project at every stage, providing the client with prompt responses to their needs and constant contact. The jointly developed solutions not only met the client’s expectations but also fully reflected the vision and aesthetics of the brand.
Jelly Solutions demonstrated flexibility in responding to changes during the project and offered professional technical and advisory support, which allowed all goals to be met according to the schedule.
Benefits from the implementation of the online store:
Upon project completion, the Selva brand gained a modern and functional e-commerce platform that perfectly fits its character. The main benefits of the implemented platform include:
Exceptional product presentation
The carefully designed layout and dedicated graphics emphasize the uniqueness of the brand, combining a passion for fashion, travel, and photography.
Accessibility of the site on various devices
Thanks to the full adaptation of the store to all the most popular devices, customers can comfortably browse the offerings and make purchases from anywhere.
SEO optimization
The site is optimized for SEO, significantly increasing its visibility in search engines, attracting new customers.
Intuitive management
The management panel based on the Woocommerce system is easy to use, allowing the Selva team to independently add new products and manage content without the need for additional specialists.
Functional product listing
Customers can browse all available color versions of products and make purchases without visiting individual product pages, which speeds up the purchasing process.
The online store project for the Selva brand was carried out with full commitment from the Jelly Solutions side. Thanks to excellent cooperation and quick responses to the client's needs, the e-commerce platform fully meets the expectations of the Selva brand, delivering not only an aesthetically refined but also a functional shopping space. The implementation of innovative solutions, such as interactive product lists, provides customers with convenient and intuitive shopping, and SEO optimization increases the brand's visibility online.














