Ewifoam - Multilingual dedicated website integrated with PIM system

Client:

Ewifoam is a renowned German brand specializing in the production of underlays for floor panels. The company is trusted in international markets and offers a wide range of products that require precise and professional online presentation. The client was interested in creating a dedicated website that would not only meet user expectations but also be integrated with the PIM (Product Information Management) system to make product data management easy and efficient.

Challenges:

Jelly Solutions had to complete a demanding project that involved several key challenges. First, the website had to be multilingual and adapted to multiple markets, requiring high-quality translations and flexible content management in several languages. Secondly, the Ewifoam brand operates in a very specific technical industry, so it was especially important to apply intuitive product filtering tools and to create a clear system for comparing technical data. Another important aspect was ensuring easy synchronization with the PIM system, allowing the client to efficiently manage an extensive product database.

1. Multilinguality:

   The site had to be available in four languages, requiring flexible content management and precise translations.

2. Integration with PIM System:

   It was necessary to synchronize product information with the Product Information Management system, ensuring automatic data updates.

3. Technical specificity of products:

   Due to the complex technology of floor underlays, we had to create simple and intuitive filtering tools to facilitate user selection of the right products.

4. Optimization for SEO and speed:

   The site had to meet SEO standards and have a fast loading time to achieve good results in Google PageSpeed Insights.

5. Product Comparison:

   Application of tools for comparing technical parameters that help customers choose the best product.

Course of cooperation:

Cooperation with Ewifoam was very efficient, and Jelly Solutions provided full commitment at every stage of the project. The client had the opportunity for constant contact with our team, and our quick responses to notifications enabled smooth implementation of changes. We were also able to develop solutions that met the specific technical needs of the client. As a result, Ewifoam received not only a functional but also a modern and aesthetically pleasing website that perfectly fulfills its purpose.

Benefits for the client after project implementation:

1. Current and precise data:

   Integration with PIM allows for the ongoing updating of product information, providing customers with access to the most current and reliable data.

2. Easy navigation:

   Applied filters and product comparison tools enable users to quickly select the right product, improving the comfort of using the site.

3. Effectiveness on international markets:

   The site available in four languages allows Ewifoam to effectively reach customers in different markets, supporting the brand's development at a global level.

4. Optimized for SEO:

   Thanks to advanced SEO optimization, the site achieves high search engine rankings, increasing brand visibility and generating more traffic.

5. Simple management:

   An intuitive CMS panel, based on a dedicated system, allows the Ewifoam team to easily manage content and products without the need for advanced technical knowledge.

The project for Ewifoam was a response to the need to create a modern, multilingual platform integrated with the PIM system, enabling effective management and presentation of technical products. Thanks to our commitment and close cooperation with the client, a website was created that not only stands out with its professional design and functionality but also supports the brand's international expansion. SEO optimization, intuitive filtering and product comparison tools, and an easy-to-use CMS system ensure that Ewifoam has a tool that meets the needs of both their team and customers.